When one of Australia’s leading satellite simulation startup needed a re-brand that could scale with their ambitions, crossing industry verticals and international borders. They came to us for a full reset, a new name, a new identity, and a brand system built for the future.

The result was Zendir, an amalgamation of Zenith and Digital Infrastructure, capturing the company’s upward momentum and technical foundation. From there, we created a bold, precise visual system that matched their vision. Now, Zendir looks like what they are, intelligent,  modern, and ready for orbit.

Core Services
01 -
Naming & Brand Strategy
We developed a legally available, symbolically rich name that captures Zendir’s full spatial range—establishing a narrative and strategic foundation to support future brand growth, industry positioning, and internal alignment across teams.
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Visual Identity System
We created a modular identity system that balances technical precision with brand clarity—built to scale across digital, print, and product, while helping Zendir confidently stand out in a visually flat, over-engineered category.
03 -
Launch Toolkit
To activate the new brand, we delivered an adaptable suite of assets—from investor decks to social templates—making it easy for Zendir’s internal team to show up consistently across product, pitch, and comms.
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01
A Brand and Digital Identity

Full brand audit and legal risk assessment of existing name

Naming exploration rooted in symbolism, spatial movement, and memorability

Development of the final name, “Zendir,” reflecting satellite trajectory

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02
Visual Identity System

Custom logo and wordmark designed for legibility and edge

Typographic system, colour palette, and grid layout principles

Brand guidelines covering visual expression across all touchpoints

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03
Launch Toolkit

Pitch deck design and slide templates for fundraising and partnerships

Social media templates and messaging structure for launch campaigns

Brand collateral mockups across product, digital, and merch

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Launch Toolkit
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